In addition to a revolutionary Search Engine Friendly Architecture, GoECart is packed with marketing and merchandising tools to help you attract new business and retain customers. Among other things, you can set up specialized promotions, offer custom discounts, create affiliate programs, and execute cross-selling and up-selling campaigns. GoECart merchants have a distinct advantage over their competitors.
Tell-A-Friend Functionality
This feature enables site visitors to recommend your
products to their friends simply by inputting their
email addresses! The email is automatically sent to
the specified recipients with a description and a
picture of the product. This commonly overlooked
feature is one of the most powerful viral marketing
tools online and best of all it costs the merchant
nothing.
Product Reviews And Ratings
Merchants can choose whether to allow customers to leave
feedback regarding products and services on the storefront. Store
administrators can add, delete, view, and publish selected reviews. Customers
can rate products from 1-5, with 5 being the best rating.
Affiliate Programs
GoECart includes a powerful feature that lets you create and
manage affiliate programs via your storefront that can be used to extend your
reach to customers of complimentary business segments.
Coupons And Gift Certificates
With GoECart, you can easily offer online coupons and associate
them with certain products or groups of products. GoECart’s meticulously
designed gift certificate module enables
customers to purchase and redeem gift certificates online—while merchants
securely track how many are sold, redeemed, or still outstanding.
Discounts
GoECart provides a number of ways for you to offer discounts.
For example, an Advanced Customer Group Module
enables the creation of unique classes of customers such as “high-end
purchasers” or “repeat customers;” the merchant can design custom pricing for
each group and offer discounts based on frequency, type, or quantity of goods
purchased.
On Site Promotions, Cross Selling And Up Selling
GoECart lets you relate products in your catalog on the
basis of similar features. The relationships can be used to “cross sell” or “up
sell” the products. For example, a customer browsing the web page of a standard
product may be presented with a link to a more advanced product with a higher
price.
“Rotating Content Socket” Promotions
You can use this innovative new capability to rotate
content, such as banner ads or promotional text, in unique sections of the storefront.
Checkout Survey
The merchant has the option to request that customers
complete a survey during checkout.
Data Feed Marketing
GoECart provides innovative data feeds that syndicate your product information to popular comparison shopping search engines including Yahoo® Shopping, Froogle™, Shopping.com™, Shopzilla™ and Shop.com™.
And More!
The feature-rich GoECart solution is complimented by a full
range of value-added professional services that include ecommerce consulting, Internet
marketing, merchant account setup, online store design, custom programming, training
and education, and quick startup.
|
