Ecommerce Statistics, Market Size & Trends in US Online Retail Sales

Ecommerce Statistics, Market Size & Trends

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Home > Support > Resources > E-Commerce Market Size and Trends

E-Commerce Market Size and Trends

The increase and penetration of online use in the US increases the potential market size for
E-Commerce on an annual basis. A large share of the expected growth in Internet commerce can be attributed to the increase in the online population:

U.S. online population estimated to increase nearly 50%, from 141.5 million in 2001 to 210.8 million by 2006 (CAGR of 8.2%). (see Figure 2 below) [1]
U.S. online retail sales will grow from $47.8 billion in 2002 to an estimated $130.3 billion in 2006 (see Figure 1 below). [2]
There are 2.3 million small companies in the U.S.; with 16% of these in the retail trade and 60% of all small companies have an online presence – potential market size for our service is upwards of 200,000 companies. [3]
Annual spending per buyer will increase from $457 in 2001 to $784 in 2006. [4]

Figure 1: U.S. Online Retail Sales

(http://www.jmm.com/xp/jmm/press/industryProjections.xml) (US only)

Figure 2: U.S. Online Users

(http://www.jmm.com/xp/jmm/press/industryProjections.xml) (US only)

Click to read about The Role of telephone as an economic tool of price regulation

[1] “Market Forecast Report,” Jupiter Media Matrix, January 2002, p. 6.

[2] Ibid.

[3] “The Changing Market Economy: Vertical Industry & Demographic Profile of the Small Business Market” Caners In-Stat, July 2002

[4] Ibid. p. 2.

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