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July 2007

Current Happenings:

Featured Ecommerce Articles:

Ecommerce News:

Know Your GoECart:

   Current Happenings

GoECart 7 Wins CQIA Innovation Prize for 4th Year in a RowPayPal-Yahoo

CQIA-LOGOGoECart is proud to announce that we have won the annual Connecticut Quality Improvement Award (CQIA) Silver Innovation Prize for the fourth consecutive time. This year, GoECart is being honored for GoECart 7 which includes innovative One-Page Checkout and Site Search features to increase efficiencies in the online shopping process, elevate customer satisfaction, and simplify the shopping experience. The CQIA is America’s oldest state-level award using the Malcolm Baldrige National Quality Award Criteria for Performance Excellence.

[ Read More about CQIA Innovation Prize at ctqualityaward.org ]

GoECart to Exhibit at Search Engine Strategies San Jose, California

SES-couponGoECart will demonstrate the benefits of the award-winning GoECart 7 at this year’s SES Conference and Expo at the San Jose, California Convention Center from August 20 - 23, 2007.  Last year, thousands of professionals flocked to conference and packed the expo hall to check out the latest and greatest search-related offerings from dozens of companies. If you are planning to be at this year’s conference, contact us to receive a Conference Discount Coupon and /or FREE Expo pass.  We hope to see you there!

[ Contact GoECart for Additional Information ]

Google Checkout Now Available

Google Checkout is now available for the latest version of GoECart. GoECart merchants can sign up for their free account by visiting the following special GoECart URL on Google’s site: http://checkout.google.com/sell?promo=segoecart.

Google Checkout is a fast, convenient checkout process that complements GoECart’s process. Customers who use Google Checkout can buy from you quickly and securely, using a single username and password – and you can use Checkout to process their orders and charge their credit or debit cards. And until 2008, merchants can process all their Checkout orders for FREE. What’s more, Checkout merchants can now save up to 21% on shipping with FedEx.

[ Sign Up For Google Checkout ]

GoECart is Hiring!

Are you looking for an exciting, entrepreneurial opportunity where you will have a direct impact on the future success and growth of a hot software-as-a-service (SaaS) company in the exploding e-commerce market? Do you embrace new challenges as a way to grow professionally and financially? If so, we are looking for you! GoECart is currently seeking sales and technical personnel to support our explosive growth.

[ Read More at http://GoECart.com/Careers-at-GoECart.asp ]

   Ecommerce Articles

Online Marketplaces: What Every Web Merchant Should Know

yahoo-shopping.com-price-grabber-amazon-next-tag
This month we provide in-depth analysis of the vastly popular web marketplaces, including Comparison Shopping Engines—like Froogle, NexTag, PriceGrabber.com, and PriceWatch; Online Payment Processors—such as Google and PayPal; and pure-play ecommerce marketplaces—like Amazon.com, and eBay. Leverage the power of these marketplaces to grow your online business.

[ Read More at GoECart.com ]

Leverage the Power of Customer Loyalty with Product Reviews

Customer feedback, suggestions, and commentary offer insights and high-quality information on a variety of goods. Savvy web merchants are using this information to help increase sales.  Moreover, many companies are making use of online product recommendation portals to help them gain significant advantages over their competitors. By finding out exactly how a customer feels about an experience, marketers and online retailers can capture the information and develop key strategies to fine-tune their brand.

[ Read More at GoECart.com ]

   Ecommerce News

Can Web 2.0 Help Retailers Win Price Wars?

web-2.0Posting expert product reviews is beneficial, but offering customer reviews is even more powerful as a marketing tool. In fact, a survey of over 10,000 online visitors to the top 40 online retailers during the 2006 holiday shopping season found that almost half of those who recalled seeing customer product reviews cited them as the primary factor in their decision to purchase.

[ Read More at EcommerceTimes.com ]

Product Recommendation Networksimprove a website

From Practical eCommerce’s “The Ecommerce Minute,” this recently added podcast features tips and insights on how an ecommerce merchant can benefit from Product Recommendation Networks.

[ Listen to the podcast from Practical eCommerce ]

Solo Hunters, Social Gatherers and the Online Marketplace

Social networking is popular on the Web. So is shopping. Imagine, then, the potential of Net shops that combine the two into a package called "social shopping." A new breed of online shopper -- the "social gatherer" -- is emerging who is looking for more interaction with people when they shop, Gartner revealed in a report released recently.

[ Read More at ecommercetimes.com ]

   Know Your GoECart

GoECart Product Reviews and Ratings

GoECart offers compelling ratings and product review functionality just like those found on the leading marketplaces such as Amazon and eBay. Merchants can choose whether to allow customers to leave feedback regarding products and services on the storefront. Store administrators can add, delete, view, and publish selected reviews. Customers can rate products from 1-5, with 5 being the best rating.

[ Read More at GoECart.com ]

GoECart Provides Wide-Ranging Support for Web Marketplaces

Did you know that GoECart offers extensive support for many of the leading online marketplaces?  In fact, nearly all of the marketplaces, payment processors, and comparison shopping engines featured in this newsletter are supported in some form or fashion. Yahoo Shopping, Froogle, Shop.com, Shopping.com, Shopzilla, and Google Checkout are all supported, and integration with Amazon.com is coming soon.

[ Read More at GoECart.com ]

Yahoo! PayPal Checkout a Boon for GoECart MerchantsPayPal-Yahoo Promotion

yahoo - paypal checkout promotionSince our announcement last month, many GoECart merchants are taking advantage of our Yahoo! PayPal Checkout Special Promotion.  Are you among them?  If not, what you are waiting for?  The new promotion gives qualifying (version 7.0) GoECart merchants free transaction processing on Express Checkout transactions until February 2008 as well as $100 credit in a Yahoo! Sponsored Search account. With the Yahoo! – PayPal Checkout Program, a blue shopping cart icon appears next to your ad in Yahoo! search results. 

[ Read More at Paypal-promo.com ]

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