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March 2007

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Current Happenings:
Featured Ecommerce Articles:
Ecommerce News:
Know Your GoECart:

Current Happenings

GoECart Welcomes Two Major Brands to Their Platform

GoECart is pleased to announce that Tommy Hilfiger and Burger King have selected GoECart as their new ecommerce solution.

GoECart to Sponsor World’s Largest Search Engine Marketing
Conference

Search Engine Strategies 2007 Conference & Expo
SES Conference Pass on 20% Discount

GoECart is a premier sponsor of the 2007 Search Engine Strategies Conference and Expo to be held at The Hilton hotel in New York City from April 10th to April 13th, 2007. From the SES Web site: “Search Engine Strategies Conference & Expo 2007 will feature presentations and panel discussions that cover all aspects of search engine-related promotion.’

GoECart will be demonstrating GoECart 7.0—its newest, feature-packed online store solution with combines 250+ rich and powerful ecommerce software features and On-Demand Tier 1 hosting with a delightful shopping experience for customers. If you are in the neighborhood, please stop by the GoECart booth #1008 and say hello (and be sure to let us know what you think of this eNewsletter). We look forward to seeing you at the show!

Ecommerce Articles

 

Increasing Online Sales With Certified Security

Website security can make or break you. Good security, independently certified through ScanAlert’s HACKER SAFE service, will increase your bottom line. Conversely, poor security can cost you dearly and even put you out of business.

By now, you’ve probably heard of The Payment Card Industry Data Security Standard (PCI DSS), a mandatory program for all entities that collect, process or store credit card data. To be certified to the PCI DSS, you need to: [ Read More at GoECart.com  ]


Reduce Shopping Cart Abandonment by Improving Shipping Options

Imagine the following scenario: you visit your local supermarket, only to find that more than half of the shopping carts in the store have been left there in the store aisles, abandoned by their owners. Sounds a bit eerie, doesn’t it? Well, according to current industry research, this is the sad reality for many e-commerce sites. Recent reports from trusted sources such as the Yankee Group and DoubleClick show that more than 50 percent of online shopping cart sessions are in fact deserted. Among the top reasons cited for shopping cart abandonment: shipping options that are either too confusing or too expensive. Online store owners can improve their chances of order completion and get their e-commerce sites in “ship shape” by following this simple advice.  [ Read More at GoECart.com ]


Ecommerce News

50% of Broadband Users Say the Internet Influenced a Recent Purchase

A new study of broadband users confirms the central role the Internet plays in consumers’ purchasing decisions. 50% of broadband users in the U.S. say the Internet influenced a recent purchase, more than were influenced by TV, according to Netpop/Shop.
[Read More at InternetRetailer.com]

SEC Suspends Trading for 35 Companies That Sent Hyped Email

The Securities and Exchange Commission suspended trading in the securities of 35 companies that have been the subject of recent and repeated e-mail campaigns. The trading suspensions were ordered because of questions about the adequacy and accuracy of information about the companies.
[Read More at DMNews.com]

Know Your GoECart

 

GoECart's Innovative One-Page Checkout

While most ecommerce packages employ a complex methodology for checkout, GoECart’s innovative one-page checkout feature dramatically increases the number of purchases by reducing the number of pages required for shoppers to complete during checkout.
Read More at GoECart.com  ]

Coming Soon: PayPal Express Checkout

GoECart has partnered with PayPal to provide GoECart merchants with the ability to offer PayPal Express Checkout through their site. PayPal Express Checkout allows your customers to complete transactions in very few steps. It lets them use shipping and billing information stored securely at PayPal to check out, so they don’t have to re-enter it on your site. [ Read More at PayPal.com ]

 

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