Site Underscores Company's Commitment to Help Merchants Sell More™ Online
BRIDGEPORT, CT - July 2, 2009 - GoECart, the market-leading provider
of
ecommerce solutions for internet
retailers, today announced the launch of a newly designed, customer-focused,
and interactive website. The site, www.GoECart.com, has been transformed to
bring the best-in-class experience customers have come to expect using GoECart's
ecommerce software to the company's web presence.
Manish Chowdhary, GoECart's Chief Executive Officer, said: "We are very
excited about our new website. It not only does a better job at communicating
our mission and the value of our products and services but it also showcases
our commitment to the social web with a variety of free, interactive, and help
features for web merchants large and small."
GoECart fully understands the challenges associated with migrating a site to
a new architecture. The company's professional services team regularly performs
the service for its merchants, often migrating them from a competing ecommerce
platform. This time, GoECart put its team to work on its own corporate web presence
to ensure a successful launch without loss of functionality, site traffic, search
engine rankings, sales, and reputation. After a series of usability studies
and focus groups, the GoECart team worked arduously on the project, combining
the efforts of professional copy writers, graphic designers, information architects,
business analysts and web programmers to bring the site to market using the
latest Microsoft .NET technologies.
The site features a new layout and navigation structure, several new interactive
features, a blog, a free
ecommerce newsletter, as well as audio and video. An intuitive information
architecture makes it easier for merchants to learn about the company's award
winning ecommerce solutions, depending on the size of their operations: The
site includes two sub sites-one for small
business ecommerce solutions and another for the middle
market merchants.
Other features include:
- A free ecommerce blog
- A free podcast library of ecommerce resources
- A free ecommerce newsletter signup
- A free ecommerce resources center - which provides a variety of information
for new and existing merchants "make the most of the their ecommerce
endeavors"
- A new careers section that highlights GoECart's innovative culture and underscores
the company's commitment to recruiting top industry talent
- A section dedicated to tradeshows and events, including video coverage of
recent appearances and speaking engagements
- Information about a variety new technical support options for existing customers
- Information for current and potential partners
- Much more
The new website also describes GoECart's
unique Thriving Partner Ecosystem™ of best in class ecommerce software
and service providers. The Ecosystem helps merchants prosper from the ideal
set of complementary technologies required to effectively conduct business on
the web today. These include:
- Internet marketing and advertising
- Affiliate marketing and CRM
- Comparison shopping
- Customer service
- Ecommerce marketplaces
- Payment solutions
- Financials and back-office operations
- Fulfillment, shipping, and taxes
- Networking and infrastructure
- Security and compliance
- Website monitoring and analytics
- Website testing and optimization
Commenting about the state of ecommerce today, Chowdhary said: "We are
in a very competitive market. Ecommerce is no longer about shopping cart technology.
Web shoppers rightly expect the same online shopping experience they are receiving
from leading retail sites like Amazon.com® and eBay® as well as the
web 2.0 and social networking features from sites like FaceBook®,
YouTube®, and others. We encourage anyone interested in online selling to
visit our website to learn how GoECart is actively helping merchants address
the challenges of the ever-changing web."
The new site comes on the heels of a successful exhibition at the Internet
Retailer Conference and Exhibition (IRCE) in Boston in mid June and a 2009
CoDiE Awards finalist nomination for Best Ecommerce Solution earlier
this year.
About GoECart
GoECart empowers merchants and retailers of all sizes with innovative, on-demand
ecommerce solutions designed to address the challenges of the ever-changing
web. Hundreds of organizations rely on GoECart every day to Sell more™
merchandise online and compete more effectively. GoECart's proven technology
solutions offer the ultimate in reliability, scalability, and flexibility demanded
by the world's busiest ecommerce sites. GoECart's Thriving Partner Ecosystem™
provides the ultimate network of best-in-class ecommerce solutions providers
to deliver a rich, immersive experience expected by today's savvy web shoppers.
Our team of passionate ecommerce experts keep our clients at the forefront of
ecommerce.
For more information please Contact:
Manish Chowdhary
GoECart
877-243-3612
marketing@GoECart.com
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