Tag Archives: Email Marketing

A/B Testing: Can you afford to ignore three-digit percent improvements?

A/B Testing: Can you afford to ignore three-digit percent improvements?

Most analysts agree that Obama’s 2008 presidential campaign was won due to a series of successful A/B tests that helped improve voters’ perception of his candidacy. For marketers looking to increase conversion rates and revenue, A/B testing has proven itself to be the ultimate tool. Low cost and easy to use, the optimization method has […]

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Top 5 Ecommerce Trends Article featured in Hartford Business Journal

Top 5 Ecommerce Trends Article featured in Hartford Business Journal

Manish Chowdhary, CEO of GoECart — the world’s first all-in-one ecommerce software for multi-channel retailers – today shared what the top five ecommerce trends are for 2012. “Ecommerce is slowly becoming omnipresent and seamless,” he explained. “When technology gets out of the way, everything becomes more omnipresent and seamless.” His top five trends: Multichannel commerce […]

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MyWeddingReceptionIdeas & GoECart – A Match Made in Heaven

MyWeddingReceptionIdeas & GoECart – A Match Made in Heaven

GoECart’s latest case study is about MyWeddingReceptionIdeas.com (MWRI), a leading online destination for wedding and related merchandise. The site pledges exceptional customer service backed by a 100% satisfaction guarantee. But in recent years, the company experienced growing pains due to lack of supply chain automation and a reliance on manual processes to manage business and […]

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The Countdown to Holiday Season 2010 is On – Is Your Store Ready? (Part 2 of 2)

The Countdown to Holiday Season 2010 is On – Is Your Store Ready? (Part 2 of 2)

Online retailers are ramping up their businesses to take full advantage of the most important shopping season of the year. This is make or break time for many retailers and if you’re not well prepared, you could miss out on the year’s best sales and profit opportunity. Get your store ready for this year’s holiday […]

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Why Use Permission-Based Email Marketing?

Why Use Permission-Based Email Marketing?

The goal of all marketing is to attract interest in, build desire for, and generate sales of your products or services. Email marketing is a perfect medium to pick up where other marketing leaves off. Email marketing is still one of the most cost effective ways to contact prospects and customers. It’s far cheaper than […]

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